The Best Sales Talent Is on the Market Right Now
You’re seeing it in the news: Microsoft cuts 9,000 roles, many in sales and adjacent teams.
Salesforce has laid off over 1,000 staff, even as they lean hard into AI.
Across tech, 2025 has already seen over 22,000 job cuts in the industry.
And a breakdown shows thousands of those cuts came from sales, GTM, and growth teams.
If you’re in scaling mode, this should be music to your ears.
Why this is one of the best hiring windows you’ll see
Deep, high-velocity experience is now unemployed
These are folks who have built quota decks, managed churn, built pipelines, dug into customer success handoffs. They didn’t just hit numbers — they built motions.They’ve seen what works (and what doesn’t) at scale
Someone who helped drive $50M+, or built SDR → AE handoffs at a 30% conversion, or survived layoffs knows which levers actually move. That kind of tribal knowledge is rare.Hungry + motivated
Losing a role is humbling. Folks are primed to prove value fast. That’s the kind of intensity you want around your GTM team.You can snap in leadership without 12 months of training
Because many of these folks were already running ops, running teams, or owning processes. You’re not bringing someone from zero — you’re bringing someone battle-tested.
Don’t hire from slides — hire from signals
You’re not looking for resumes full of buzzwords. You’re looking for people who:
Talk process, not activity
Can name KPIs by stage and leak points
Have fixed broken handoffs
Know how to dig into customer risk, retention, and “why ops is always fighting demons”
Don’t just talk automation — they talk constraint removal, flow, ops
The best ones are openly floating. Some will quietly post, “Open to new GTM/ops roles.” Others will DM “I just got laid off; thinking next move.” Be watching — they’re in your DMs already.
Why you should lean into LinkedIn now
It’s no longer optional. Visibility = deal flow and hiring flow
Start doing warm outreach to folks you respect in your space
Share posts like this one: breakwalls, not bullet points
Use your network to amplify talent signals (e.g. “Hey, we’re talking to someone who built the playbook at X — maybe you know someone like them?”)
How we at Canopy are leaning in (and how we can help you)
We’ve built a roster of GTM and sales operators who just got freed up. They’re ready to roll in, diagnose your leaks, plug in, and move fast.
We’re not doing “you pay us x, we find you BDRs.” This is about senior talent, mid-senior, folks who understand ops, pipeline, comp, handoffs.
If you reach out, we’ll match you with candidates who have done your scale, in your vertical, and are hungry.
We take on “anchor hires” with you, first hire often defines the next 5. We help spec role, interview, onboard, and get them running.
Get in touch!
